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Challenge Records

Challenge Record Label

 Challenge Records by Sears

The Challenge record label was a budget label for Sears. It was produced from 1926-1930. It was pressed by the Starr Piano Company and would duplicate recordings found on Gennett and Champion records. Most were of anonymous recordings.

The Challenge Label sold for 24 cents and is generally of inferior quality. Starr struggled to produce records and, in its final years, Sears used The Scranton Button Company to press the records using master records from Plaza Music Company.

Music Genres: Waltz, orchestra, race records, blues, country, popular, reprints of Gennett and Champion records.

Pre-WW2 Label: This was the only label design for the record production: 1926-1930. Green and Gold with a Knight in Armor imagery. Note: Wikipedia for some reason has the record below but in black and white which is inaccurate.

Challenge Record Label
Challenge Record Label by Sears: 1926-1930

1939-1945 Label: None by Sears

Post-WW2 Label: None by Sears.

Numbers from start to 1945: 101-810
The Challenge Label has an unknown number of recordings but the series consists of 3 digits.

 101–271, 301–431, 501–506 = Gennett

 532–698, 763–793, 811–999 = Plaza and successor American Record Corporation;

 700–760 and 801–810 = Miscellaneous sources

Note: Many of the country artists were pseudonyms.


Country Music Records: A Discography, 1921-1942